Victoria's Secret Continues To Lose Money

Victoria's secret continues to lose money

Victoria's secret has cancelled this year's Victoria's secret fashion show, ending its 24-year run. High running costs (over $130m in 2018), six years of plummeting ratings and loss-making sales have been blamed for the show's cancellation.

In fact, the decline is not a problem for Victoria's secret alone. Falling sales also appear to be a common problem for listed underwear companies. In the third quarter of this year, huijie, which owns several underwear brands such as manifen, yves and lanzhuoli, realized a deduction of RMB 22,268,600 non-net profit, down 21.39% year on year. The company's overall sales in the third quarter fell about 5% from a year earlier; The situation is even worse for urban beauty, with the share of ownership due to the company's profit of 35.466 million yuan in mid-2019, down 79.7% year on year.

Who will be the next Victoria's secret? Let's see.